SOCIAL MEDIA CONTENT DESIGN
2023-2026
Direction of social media content, guiding the vision from raw concept to final execution. Development of a diverse mix of still and motion assets, such as short videos and campaign visuals. This work amplified Nasomatto’s bold visual identity, boosting online visibility while providing visual assets for press and in-store use.
Visual interpretation of the brand’s marketing strategy through strong conceptual imagery aligned with its daring aesthetic. End-to-end leadership of the creative process, moving seamlessly from moodboarding and visual direction to prop sourcing, on-set shooting, and the final edits.
MOTION
MOTION
CAMPAIGNS
CAMPAIGNS
PERFUME HOLDERS
2025
End-to-end campaign conceptualisation and execution, in close collaboration with a 3D designer. The concept elevated the products by merging them with realistic 3D elements and photographed “real-world” fashion accessories, playfully reimagined as unique perfume holders.
Following the physical and digital design of each accessory, all layers were seamlessly blended into cohesive, edgy visuals. The final artwork embraced a sharp, fashion-forward aesthetic, earning features across both print and digital magazines.
LUCHADORES
2024
Independent end-to-end campaign conceptualisation and execution. Drawing inspiration from Mexican Luchadores, each Nasomatto fragrance was reimagined as a masked wrestler. The brand’s iconic caps were transformed into bespoke masks, echoing each scent’s distinct narrative. The campaign sparked vibrant engagement across digital platforms, garnering wide praise for its ingenuity.
